Sunday, November 24, 2013

Stats about Chinese Social Media You Should Know

Blog post by Tina Winterlik © 2013
zipolita@gmail.com
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  • 513 millions Internet users in China
  • Averages Users spend 4 hours a day
  • 84 % of users contribute to microblogging, video uploading and photosharing 
(That's the highest rate in the world!!)
  • 61% of Chinese users shop online
 and  these users say they made a purchase due to a digital online marketing strategy
  • 95% of online shoppers said a brands with a microblog are more trustworthy
  • Did you know that in China-Facebook, Twitter and Youtube are all BANNED.
Instead they have :
  • There are 500,000 people using Weibo in Austrialia

The Chinese Social Media Landscape Infographic. Commissioned to Jessica Draws by China Blueprint Online to promote the benefits of using Chinese Social Media if you are an Australian company trying to market a product.